Yesterday Jasmine stopped by the house with a late birthday gift she made for me: 63 pieces of BryonySeries tumblers and bags that, among all her projects (including more of my projects), she made time to create for me.
Sixty-three pieces. That's a lot of swag!
The gift has value on so many levels.
The obvious value, of course, is to the customer. We can pair pieces with BryonySeries books for gifts, giveaways, standalone sales, etc. - however Rebekah and other our team decide to use them. (I stay out of most sales and marketing decisions except at the most foundational level).
The more subtle value is the meaning behind the pieces. Jasmine understands what's important to me and presented me with a gift she knew I'd love.
But the most valuable value (so to speak) is that the gift shows the type of person Jasmine is. She conceived the idea, bought sixty-three pieces and enough vinyl for sixty-three pieces out of her hard-earned money, and then spent hours and hours of her time using a Cricut (which is very hot work, especially in the summer) to hand-create each piece.
So a lot of unselfish love is packed into that box.
And it is that love that customers will take home.
Happy Monday!
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